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Leadership

We Are The Online Retail Experts. At, IDRMP we are seasoned experts well versed in the demographics of our retail partners, enabling us to bring new reach to our brand clients.


> Accomplished Team committed to partnering brands with optimal lifestyle networks.

> Dedicated Team to handle all legal, marketing & fulfillment obligations.


To learn more about IDR Marketing Partners, contact one of our team leaders below:

  • Doug Guyer
  • Doug Guyer
  • President New Business Development
  • Doug.Guyer@idronline.com
  • 610-993-0500 x217
  • Bio
    Product sampling marketing and direct response marketing, consults with Catalogers, Online Retailers and Service Providers such as Amazon.com, Verizon, ADT, etc., on the various ways they can develop incremental revenue streams from previously untapped resources.
  • After Work
    You will most likely find Doug at his Yurt, where he camps, fishes and hunts, or on the football field where he coaches his sons' teams.
  • Kathie Tuoni
  • Kathie Tuoni
  • Chief Operating Officer
  • Kathie.Tuoni@idronline.com
  • 610-993-0500 x 216
  • Bio
    Retailer Partnerships, new customer acquisition, alternate channel marketing, cross-promotional opportunities
  • After Work
    fundraising enthusiast, avid reader, beach lover
  • Theresa Guyer
  • Theresa Guyer
  • Network Relationship Manager
  • Theresa.Guyer@idronline.com
  • 610-993-0500 x 221
  • Bio
    E-commerce research and development, cost analysis for profitable results, manage online retailer relationships, deliver and execute results on a day to day basis.
  • After Work
    Loves quality family time, Enjoys tennis, platform tennis, bike riding, reading, cooking, entertaining, working out at the gym, and volunteering.
  • Cheryl Arkus
  • Cheryl Arkus
  • Network Relationship Manager
  • Cheryl.Arkus@idronline.com
  • 610-993-0500 x 222
  • Bio
    E-commerce research and development, cost analysis for profitable results, manage online retailer relationships, deliver and execute results on a day to day basis.
  • After Work
    Cupcake baking enthusiast, working out at the gym, traveling, outdoor activities, Penn State and Philly sports fan
  • Kristen Possanza
  • Kristen
  • Manager of Retail Partnerships
  • Kristen@idronline.com
  • 610-993-0500 x218
  • Bio
    Manages partnerships with a full range of retailers including Mens and Womens fashion, beauty, active, and organic lifestyles. Kristen aligns brand sampling and gift with purchase opportunities to the retailer whose customer would value the product most.
  • After Work
    Kristen enjoys traveling to new cities, food and wine, fashion, training for marathons, and practicing yoga.